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Is defined by clients needs and the needs of their targeted audience.

Evaluate existing training and curriculum to help determine the scope of those needs


Use sound learning theory and instructional models to begin designing a course.
Develop various levels of engagement throughout a course to ensure a positive and productive end user experience.  


Begins with clear learning objectives and goals. From there, curriculum and content is created to match the desired outcomes.


Making connections between student-to-content, student-to-instructor and student-to-student in order to facilitate optimal engagement. Assessments play a big role in this communication. 
Also, dialog with stakeholders throughout
the design process is paramount.

Engagement is paramount in the eLearning environment.


  • Provide the most engaging and interactive content for your learners.

  • Allow for multiple avenues for learners to view course materials in a variety of media by providing content and directions in in multiple formats such as video, audio, checklists, animated presentations.


  • Find the best way to communicate with your learners.

  • Know your learners.

  • Factor in technology and internet accessibility.

  • Balance synchronous session with pre-recorded, asynchronous sessions to provide students flexibility. 

  • Establish different ways learners can connect with instructors.



  • Add ways for learners to connect with each other, support one another and learn from one another. 

  • Collaboration helps learners invest in each other and their projects.

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